Dominos Sizzle with Pizza Tracker Essay - 888 Words

Domino’s Sizzles with Pizza Tracker Management Information Systems 625 Jacob M. Shannon Walsh University Case Study #1 There has been a definite transition in the pizza delivery business, with massive pizza chains vying for the most innovate way to create and sell their product. Even though this case may be a few years dated, one can still observe these innovations occurring in the present. Through intricate and efficient information systems, these innovations can be a viable and a creative way to get the customers what they want; however, in a different more unique fashion that can appeal to a wide and young demographic. Where one business lacks in quality compared to the other chains, the business can make up for it with†¦show more content†¦Another information system utilized by Domino’s is the Enterprise System, which serves to integrate several different parts of the company’s processes into a single software system (Laudon amp; Laudon, 2012). Therefore, when a customer places the order the billing information is transacted, along with personal information th at serves as market research for the company. The input of an email address into the system allows for follow up emails contributing to the marketing side of the business. Also, when the customer builds the pizza they desire, it breaks down the production process for the employees, all in a single detailed transaction. This is undoubtedly an efficient process for Domino’s, allowing different parts of the company to enter a ubiquitous state. These systems allow for an improved business process for Domino’s, allowing for a ubiquitous business process instead of each section of the company having to work separately to complete the same business processes. Comparatively to a company like Amazon, the system almost works in the same fashion for both companies, although the companies are in different industries. Amazon, a massive internet wholesaler, arguably innovated this type of system on a consumer level (enterprise). When placing an order through Amazon, all of your bill ing and personal information is saved for current and future purchases. In a marketing perspective, Amazon records everything that youShow MoreRelatedDominos Sizzles with Pizza Tracker1511 Words   |  7 PagesSESSION: ORGANIZATIONS DOMINOS SIZZLES WITH PIZZA TRACKER When it comes to pizza, everyone has an opin ion . Some of us think th at our current pizza is just fine the way it is. Others h ave a favorite pizza joint th at makes it like no on e else. And m any pizza lovers in America agreed up until recentl y that Dom ino s home-delivered pizza was amo ng the worst. The home-delivery market for pizza cha ins in th e United States is approximat ely $15 billion per year. Dominos, which owns th e largestRead MoreDominos Pizza Tracker1450 Words   |  6 PagesCASE STUDY 1 DOMINO’S SIZZLES WITH PIZZA TRACKER CASE STUDY QUESTIONS 1. What kinds of systems are described in this case? Identify and describe the business processes each supports. Describe the inputs, processes, and outputs of these systems. Transaction processing system.    They are taking and customizing orders using a touch-screen interface, maintaining sales figures, and compiling customer information.    inputs, they capture data about customer orders, purchase orders etc.